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Volvo

Client

Volvo

Industry

Mobility

Collaborators

Services

Strategy & Consulting

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Development of communication strategies for brand initiatives; ongoing consulting.

Media Relations

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Press office management, including newsroom handling, press releases, story, and interview pitching.

Brand PR

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Development of initiatives and messaging to position Volvo in line with its brand values.

Product PR

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Communication support for car launches.

Video

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Content production for earned, owned and paid channels.

CEO Positioning

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Securing interviews with Volvo spokespersons.

Corporate Publishing

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Concept and copywriting for a Volvo brand book; drafting of expert articles.

Crisis Communications

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Consulting in crisis situations.

Social Media

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Strategy and content for the social media channels of the Volvo Art Session.

Consulting on brand ambassadors and implementing ambassadorship programs.

Oppenheim has been supporting Volvo Switzerland since 2013 in strategy and project management. In addition to core activities such as corporate communications, car launches, and newsroom management, we have accompanied a variety of brand initiatives over the years. These include the Volvo In-Car Delivery service offering, appearances at E-Nova, winter driving trainings for journalists, and the renowned Volvo Art Session.

Held annually from 2011 to 2023, the Volvo Art Session served as a platform for innovation, art, and design. Oppenheim played a key role in its conceptual development and was responsible for all communication activities.

Volvo. Winter Driving Experience 2023.

Selected Press

SRF
Verblüffend menschlich
Sophia: Nicht nur ein gewöhnlicher Mädchenname, sondern auch der Name eines der fortschrittlichsten humanoiden Roboters. Sophia kann konversieren, Gefühle zeigen und sogar Augenkontakt herstellen. Faszinierend und gruselig zugleich. «10vor10» konnte sich mit Sophia etwas unterhalten.
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Blick
Erlebnismesse E-nova feiert erfolgreiche Premiere
Bei bester Stimmung und mehrheitlich trockenem Wetter hat vom 30. Juni bis 2. Juli die Erlebnismesse E-nova zum ersten Mal stattgefunden. 12'000 Personen besuchten den Event auf dem Europaplatz gezielt, um auszuprobieren, zu staunen, zu testen und zu diskutieren.
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Handelszeitung
Darum setzt Volvo auf Elektrifizierung und Nachhaltigkeit
«Die Pandemie hat die Bedürfnisse der Kunden verändert», sagt Natalie Robyn, Managing Director von Volvo Car Switzerland, in der ersten Folge von «Leading Voices».
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